No matter what industry you’re in, Twitter remains a staple of social media marketing. It’s an excellent platform for going back-and-forth with customers and among the most…
IZEASeptember 13, 2021
Successful influencer partnerships begin with careful negotiations. By making your intentions clear and offering fair compensation, you can keep influencers happy and achieve your campaign…
IZEASeptember 16, 2020
When it comes time to identify influencers, the process can be rather tricky. The influencer market is incredibly popular. More than 90 percent of marketers…
IZEAJuly 16, 2018
For awhile, it seemed like you couldn't go anywhere online without coming across an infographic. And that was for good reason. People are three times…
IZEAJanuary 22, 2018
You hear a lot about "quality" when it comes to content marketing. The higher quality your content is, the more likely it is that Google will…
IZEANovember 14, 2017
If you're trying to lose weight, how do you know if you're succeeding? If your goal is to become more fluent in a language, how…
IZEANovember 3, 2017
Micro-influencers work because people are more likely to trust recommendations from people they know. Micro-influencers also work because they have higher rates of engagement from…
IZEAJune 13, 2017
Compared to other social networks, Snapchat is, well, different. It doesn't have the numbers that Facebook, YouTube, and Instagram do. The 2017 State of the…
IZEAJune 6, 2017
The beauty and cosmetics industry is huge, and people are spending more and more each year on makeup and skin care products. The beauty influencer community…
IZEAJune 2, 2017