The 2015 Consumer State of Sponsored Social

What Retail Brands and Agencies Need to Know About Sponsored Social

Print ads are dead. Banner ads are on life support, and countless other marketing and communication channels have either over-promised or faded away. An Introduction to Sponsored Social for Retailers is a guidebook on what retail marketers, brand managers and agencies need to know to implement the marketing mix’s fastest growing strategy for your next campaign.

Inside An Introduction to Sponsored Social for Retailers, you will learn:

  • 5 questions to ask when considering Sponsored Social for your next retail campaign.
  • The 8-step approach to building an effective Sponsored Social campaign for retailers
  • Sponsored Social best practices including creator selection and more.
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