Skip to main content

Bodybuilders of all shapes and sizes have been sharing their fitness journeys with other workout enthusiasts on social media. From bodybuilding competitions to personal training and everything fitness-related in between, there are plenty of bodybuilding influencers on Instagram, TikTok and YouTube to choose from, especially if you’re a fitness brand looking to work with someone who is trusted in the space.

12 bodybuilding influencers sharing their training

Dana Linn Bailey

With 516K subscribers on YouTube and over 2 million followers on Instagram, Dana is one of the most sought-after female bodybuilder influencers. She shares workout videos on her channel, but her Instagram is also filled with workouts and photos of her physique. Dana isn’t just an influencer, though. She owns three different businesses with her husband including a clothing company called Flag Nor Fail, RunSupps and a workout app.

Brad Betts

The face behind Mister Leg Day on TikTok is Brad, who is one of the top bodybuilders. He doesn’t let being in a wheelchair stop him from going after his dreams in the fitness space. Brad is an IFBB Pro bodybuilder, 4-time Olympian, 2-time Mr. Dallas and has placed 3rd in the Arnold Classic twice. Brad shares his workouts, competition highlights and his physique on TikTok with over 126K followers

Meg Gallagher

The woman behind her “strong strong friends” on YouTube is MegSquats. Meg also shares her training on Instagram and hopes to get a barbell in every woman’s hands. She shares inspirational, but realistic fitness content as a woman focusing on getting strong, not thin. She is a new mother and a business owner of the popular brand, Buff Chick Supplements.

Zach Rana

Zach is an all-natural bodybuilder, science teacher and strength coach. He has 1.2K followers on Instagram, where he shares his fitness journey and words of motivation. He also documents other aspects of his life such as glimpses into his family life and travel vlogs.

Davis Diley

Davis is an all-natural bodybuilder and online coach posting his workout and fitness tips with over 1.6 million followers on TikTok. His exercise videos are in-depth, science-based and full of tips on how to best train your muscles. You can even find a few protein-filled treats on his page if you’re not just looking for fitness content.

Andy Paredes

With 96.8K followers on TikTok, Andy’s page will definitely be one you’ll want to work with or follow if you’re a bodybuilding fan. He shares his deep fitness knowledge in all of his workout videos, making sure you’re able to build muscle in a safe, effective way.

Will Tennyson

Will has risen to the top on fitness and bodybuilder YouTube with almost 1.5 million subscribers coming back for his witty vlogs and workout content. He’s an athlete with Gymshark, a very popular workout brand out of the UK. You’ll find plenty of workout videos on his channel, but his personality definitely makes them worth subscribing.

Danyele Wilson

Danyele is a bodybuilder and fitness influencer who has grown her Instagram to 283K followers with her realistic take on working out. She works out for fun, to be strong and to share with other women how to be comfortable in the gym. She also works with the brand Vitality, a popular clothing and fitness brand.

Caroline Girvan

If you’re looking for a YouTube channel filled with workouts, then Caroline’s channel is for you. With over 2 million subscribers and hundreds of videos to choose from, you’re bound to find a few fitness videos to keep you going if you hit a slump. Caroline is also active on Instagram, although you can find most of her content in her Instagram stories or on YouTube.

Rob Lipsett

Rob is an Irish bodybuilding influencer and multiple business owner who got his start on YouTube sharing fitness videos. His videos now include a bit more vlog and lifestyle content, but you’re always going to find fitness and bodybuilding throughout the videos. His Instagram is also filled with workouts and physique updates.

Julia Rene

Julia is a popular bodybuilding influencer on TikTok who has grown to almost 762K followers sharing her fitness content. She is an IFBB Wellness Pro and she works with fitness brands to help promote her favorite products she uses in her workouts. Julia wants to help women stop being afraid to get into the gym and help them grow their muscles, especially their legs with her leg program and training.

Jeff Nippard

Jeff is a Canadian bodybuilder who approaches all things fitness with a scientific eye. Jeff has over 3.4 million subscribers on YouTube because of his in-depth approach to working out in a safe, attainable way. He helps his subscribers figure out what workouts are best which is why he’s one of the top bodybuilding influencers on YouTube, but you can also find him on Instagram giving helpful advice there.

Bill Wong — Dr. Swole

Bill, aka Dr. Swole, is a medical doctor and pro natural physique athlete based in Vancouver, Canada. With a focus on evidence-based perspectives, he shares valuable insights on fat loss and muscle gain, aligning with the scientific consensus in the bodybuilding community. His content caters to intelligent athletes seeking to enhance their physique using the latest scientific research. Bill has over 25.8K YouTube subscribers.

Influencers:

Looking to partner with industry-leading brands? Create your free profile today. 

Marketers:

The world’s biggest brands trust IZEA’s influencer marketing software and managed solutions. Find out which solution is right for you.

Get the latest Influencer Marketing News