Campaign Description
Company Overview
- The Talbots, Inc. is a multi-channel retailer of women’s apparel, shoes and accessories known for modern classic style. Its signature Talbots brand serves a broad diversity of women within the fast-growing 35+ population through an extensive range of styles and sizes. It operates seamlessly across three sales channels – stores, catalog and internet.
Campaign Objective
- Promote viral video series The Red Chair Diaries.



