SponsoredTweets.com
IZEA offers social media sponsorship on Twitter via our SponsoredTweets.com platform. Marketers pay for Twitter advertising campaigns on either a Cost Per Tweet (CPT) or Cost Per Click (CPC) basis. SponsoredTweets.com allows advertisers to hand pick individual Tweeters including celebrities to participate in Twitter advertising campaigns.
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The Marketplace
The SponsoredTweets.com marketplace is designed to provide transparency of identity. We expose our entire network of Tweeters to our Advertisers, along with pertinent data to help you make informed decisions before you engage. The network include television stars, movie stars, rock stars, comedians, web celebs, media properties, every day people and everything in between. Our goal is to connect our advertisers with real, relevant Tweeters that can truly impact a campaign. You can view our featured tweeters here.
Use Case
Sponsored tweets are best utilized for buzz building and immediate, low cost traffic generation. Tweets are limited to 140 characters making them unfit for product reviews but great for advertisers who are concerned about the uncertainty of user generated content. While most celebrities don’t maintain blogs many celebrities do maintain Twitter profiles, making sponsored tweets a natural for brands that seek premium affinity.
Each sponsored tweet includes a tracking link and in-post disclosure. Advertisers are provided with real-time campaign stats including reach and CPC on an individual tweeter level. All click traffic is 3rd party audited by Adometry, the leader in click fraud detection.
Sponsored Tweets Self Serve
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